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Google could be flagging your website ‘Not secure.’ How to ‘Secure’ it with an SSL certificate–and why it’s important

Google gives web users warnings of websites that are not secured with what is called an SSL Certificate, or Secure Socket Layer.  In short, this is why some websites begin with https (secure) and http (not secure).  Websites with the SSL give visitors assurance that the personal information that they input (such as mailing list forms and surveys as well as credit card numbers and mailing addresses) will be kept secure from breaches.  Google also ranks the websites with https higher than those that aren’t secured.  The image below illustrates what unsecure websites will display to visitors:

Eventual treatment of all HTTP pages in Chrome

Eventual treatment of all HTTP pages in Chrome

The fix is easy, and there are ancillary benefits as well.  To achieve the https status, add an SSL Certificate to your website (see Buying and Installing an SSL below).  When you do, the following benefits will be gained:

Five SSL Certificate benefits:

  • Encryption: Help protect customer data submitted on your website.
  • Protection: Guard against phishing and hacking attacks.
  • Increase Ranking: Higher organic rankings for search results in search engines.
  • Verification: Confirmation that you are the true owner of the website.
  • Build: Add trust with potential and current customers

(From the Google Security Blog) – Google is marking all HTTP sites as “not secure”, but all you have to do is buy and set up a SSL Certificate, which changes your domain from an unsecured HTTP to a secured HTTPS and then Google will update and mark your website with the trusted and rapidly growing green lock and ‘secure’ sign in their Chrome web browser ominbox right before your domain name.   

Buying and installing an SSL.

Keep in mind: 

  • $65.00 to $350.00+ depending on security level.
  • Certificates last one to two years and must be renewed.
  • There are many options online to buy SSL Certificates–ask your web developer or a teddslist professional to get you started, or begin at teddslist.domains/ssl

SSL-certificate-prices-65-to-350

Further reading

SSL certificates ‘Secure’ and increase website SEO.

From the Google Security Blog

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Business Spotlight: Melody Cubillos of Cubillos, Inc.

Q + A with Cubillos owner Melody Cubillos

What do you offer at Cubillos?  The Cubillos team offers services that help a business’s brand. We create designs from logos, brochures, social media posts, Ads and much more. In addition, we also help businesses with their social media. This helps to maintain their brand’s presence and engage with their consumers while building a relationship with them. We are also partnered with some other great local businesses to better assist our clients with all their printing and signage needs. This way, no matter what kind of marketing items and campaigns we help with – our clients are always covered.

How long have you been in business?  Since summer, 2016.

Where are you located, and whom do you serve?  We are based in Holly Springs, but we work remotely. We are able to help clients all over the country!

What do you most enjoy about your business?  Where to start? I love being creative! I first decided to start the business because I really wanted to connect with small business owners who were ready to grow their business. Whether we are helping to design a logo, brainstorm marketing campaigns, or even create content for social media – making it custom to each client is the most exciting part!

What is something you educate your clients about?  We help educate clients on why it’s so important to have a strong brand. We explain why it matters, and how it can be done. Rather than using clipart images, and Canva templates, we show our clients how custom designs that reflect their brand will help their audience remember their business better. The more consistent your brand is, the more credible you become; therefore, the more trust you will gain from your audience.

What local businesses do you love?  The Kitchen Archive of Raleigh and Durham and Bombshell Brewery in Holly Springs.

 

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Google’s now marking your HTTP website ‘Not secure’ and here’s how to ‘Secure’ it with an SSL certificate and Boost your SEO


 

Eventual treatment of all HTTP pages in Chrome

Eventual treatment of all HTTP pages in Chrome

 

(Google Security Blog) – Google is marking all HTTP sites as “not secure”, but all you have to do is buy and set up a SSL Certificate, which changes your domain from an unsecured HTTP to a secured HTTPS and then Google will update and mark your website with the trusted and rapidly growing green lock and ‘secure’ sign in their Chrome web browser ominbox right before your domain name.   

5 SSL certificate benefits:

  • Encrypt: Help protect customer data submitted on your website.
  • Protect: Guard against phishing and hacking attacks.
  • Increase: Higher organic rankings for search results in search engines.
  • Verify: Conformation that you’re the true owner of the website.
  • Build: Add trust with potential and current customers

Buying and installing an SSL.

Prices: 

  • SSL certificates cost $65.00 to $350.00+ depending on security.
  • SSL certificate last are for one to two years and  have to be renewed.
  • SSL certificates are available at domain and hosting providers.

SSL-certificate-prices-65-to-350

 Buy SSL certificates with your hosting company or teddslist.domains/ssl

SSL certificates ‘Secure’ and increase website SEO.

According to their blog post: “For the past several years, we’ve moved toward a more secure web by strongly advocating that sites adopt HTTPS encryption. And within the last year, we’ve also helped users understand that HTTP sites are not secure by gradually marking a larger subset of HTTP pages as “not secure”. Beginning in July 2018 with the release of Chrome 68, Chrome will mark all HTTP sites as “not secure”“.

Google uses HTTPS as a ranking signal to help place your ‘secure’ website higher in organic search results when ranking your website against other websites who don’t have an SSL certificate thereby helping your search engine optimization (SEO).

SEO and Internet Marking companies have said for many years now how valuable SSL certificates are for SEO as quoted from Noah Boswell a certified Google Adwords Partner, SEO expert and CEO of a Raleigh NC based SEO and Internet Marketing Company  Look to the Right, LLC.

“SEO is an constant process of optimizing your website, blogs, social media and many other aspects of internet marketing to help your website move up in search result rankings for potential visitors and customer who are searching for your products or services. We help our clients get to the top of Google and having an SSL certificate on their website is one of those ways we do it.”

 

Google Search Results Are HTTPS Trend Forecast

Google Search Results Are HTTPS Trend Forecast

 

In fact, April 2017 MOZ.com reported “Half of Page-1 Google Results Are Now HTTPS ” and as far back as August 2014 Searchengineland.com  published the article ” Google Starts Giving A Ranking Boost To Secure HTTPS/SSL Sites ” which went on to say that “this gives websites a small ranking benefit”.

 

 

What’s an SSL certificate and how to install it? 

An SSL (Secure Sockets Layer) certificate is a digital certificate that authenticates the identity of a website and encrypts information sent to the server using SSL technology that help provide protection online for both the business and consumer.

Installing SSL certificates can vary and will be done with the company you bought it from and with some managed WordPress websites, SSL certificates are automatically installed for you. The best bet is to  reach out to the company or individual who manganese your website and have them help you with the process.

teddslist.com is an online community marketplace connecting locally-owned independent businesses and consumers by listing their website and offering other online marketing, products, services including  domains, hosting, SSL certificates, e-commerce and digital marketing as well as custom WordPress websites and DYI website builder options.


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How to choose a Headshot Photographer

How to choose a headshot photographer?  Alexis Shoemaker of Sly Fox Marketing and Promotion explains how to select a professional who will strategically help you build your brand.

“As a professional marketer, I often have to remind my clients that there is a distinct difference between a photographer and a branding specialist,” Shoemaker says.  “A branding specialist understands the high standards that branding photography must meet, so that images can be used on one’s website, printed marketing materials and various social media platforms.”

Shoemaker continues that business photographers create “images that are more than just pictures. They represent your brand.  For instance, a knowledgeable specialist may shoot a hair stylist in their working environment. She or he knows how to style and position the professional so the industry is conveyed as well.”
Perhaps most importantly, Shoemaker explains, brand specialists “communicate with your website and graphic designers, your marketers and your networks,” and that they often “limit other types of photography they offer. For example, Wanda Clayton of Timeless Photography does not offer wedding or family photography as often as other photographers may. Wanda is truly a specialist, not a general photographer. “
Search business photographers, among other services, in the Business Services category.
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Capital Auto Repair & Service

raleigh.teddslist.com/capitalautorepairservice

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Belmonte Auto

raleigh.teddslist.com/belmonteautoimports

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Carolina Brewing Company

Carolina Brewing Company

Carolina Brewing Company is a long-standing local brewery that counts itself as one of the first breweries in North Carolina.  They brew a pale ale, India pale ale and nut brown ale year round and feature seasonal summer wheats, Oktoberfest, winter porter and spring bock as well as a Groundhog day beer.

A smaller brewery by any standard, CBC prides itself in the quality that they are able to put into each batch and the natural ingredients that they stand behind.

Open each Saturday for a 1 pm tour, CBC gives visitors a chance to understand the brewing process, the history of the brewery and sample all of the current beers on tap, all for free.  This is a great date, team outing or a break from the museum circuit.

The CBC brews can be found in Triangle area restaurants, bars and groceries.

Check out CBC’s website and  full listing on raleigh.teddslist.com

http://carolinabrew.com

http://raleigh.teddslist.com/carolina-brewing-company/

Video by Carolina On Tap http://www.youtube.com/user/CarolinaOnTap

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Belmonte Auto Imports

Belmonte Auto Imports

raleigh.teddslist.com/belmonteautoimports

Belmonte Auto Imports is an independent,  family-owned and operated business located in Raleigh, NC.  Brothers Dan and Vince Belmonte have over 30 years of experience buying and selling vehicles in Raleigh.

All units go through a pre-sale inspection, and the inventory consists especially of pre-owned import cars, trucks, and sport utility vehicles. Warranties are available on most vehicles. Customer service is their top priority, and they offer lifetime trade-in on all vehicles sold.

 http://belmonteauto.com

http://raleigh.teddslist.com/belmonte-auto-imports

 

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Swankarama – The Website for FATHER AND SON ANTIQUES

Swankarama – The Website for FATHER AND SON ANTIQUES.

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Cup A Joe

 

 

Cup A Joe

 

 

 

Please Leave a review if you have one!

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Lizard Lick Towing and Recovery

 

Lizard Lick Towing and Recovery

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